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The name 120% Lino Natural Luxury refers to 'something more', something more than just linen.

With experimentation and development of this ancient and very noble fabric, 120% Lino creates collections of a superior quality and is renowned for being the world's most luxurious linen brand for mens and ladies. 


Entirely made in Bologna, the line is characterised by its stylish handling of materials, hand crafted details and exquisite embroideries that are all washed and finished for that lived-in feel.


You can find 120% Lino all over the world, in stores such as Matches, Fenwick Bond Street, Matches, Mr Porter Jane Davidson, Courtyard, One&Only Reethi Rah, and many more!


In addition to the multi brand boutique and department store distribution, 120% Lino is expanding its mono brand stores in the worlds best locations -  Milan Corso Como, Miami, Palm Beach and St. Martin French Antilles. 

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